> For the complete documentation index, see [llms.txt](https://fiveelementslabs.gitbook.io/tide/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://fiveelementslabs.gitbook.io/tide/projects/analytics/performance.md).

# Performance

Web3 Data Analytics Overview

Your users participated in a campaign. But…

* Are they staying?
* Are they active on your dApp? 
* What share of your current dApp users actually participated in the campaign?

The **Performance section** aims to support web3 growth teams in answering the previous questions and measuring the actual impact and effectiveness of campaigns on protocol activity.

### How does it work? <a href="#ec17" id="ec17"></a>

It is very simple and 100% no-code. Add in the field external addresses or events; it can be a vault, a pool, or any smart contract address you want to track.

This step holds significant importance since events serve as the primary conversion target that projects should focus on.

<figure><img src="https://4055345489-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FkyZTRMYOfEvBTTryhjda%2Fuploads%2FxLX4mAXb2G2D0finYnxD%2Fperformance01.png?alt=media&amp;token=69eacdfe-3904-493b-82ad-7731856ca14c" alt=""><figcaption><p>Performance of Smart contracts</p></figcaption></figure>

<figure><img src="https://4055345489-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FkyZTRMYOfEvBTTryhjda%2Fuploads%2FLjw2m9Oci9sbr0ml8z4D%2Fperformance02.png?alt=media&amp;token=c4a49924-bf9a-46e5-8742-ea6abd4eddbe" alt=""><figcaption><p>Easily track any contract performance by adding its address in the field.</p></figcaption></figure>

After adding an event, it is possible to access a dashboard to monitor daily active wallets, transactions over time, and retention cohorts, providing a complete overview of the protocol on-chain activity.

<figure><img src="https://4055345489-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FkyZTRMYOfEvBTTryhjda%2Fuploads%2FiZx52y5o0y8SnRCuz4I4%2Fperformance03.png?alt=media&amp;token=62cdb212-9170-4041-a22d-34cbacfa2d38" alt=""><figcaption><p>A frame from the Performance monitoring Dashboard</p></figcaption></figure>

After uploading quests launched on [Tide](http://tideprotocol.xyz/), Galxe, or other web3 marketing platforms, it’s also possible to zoom in on each box chart to **check how dApps metrics have been impacted by** such **quests**.

With the featured charts on Tide, it will take a few moments to gather insights regarding onboarded users' activity, retention, and much more.

<figure><img src="https://4055345489-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FkyZTRMYOfEvBTTryhjda%2Fuploads%2F2A3eax8pQW2Q5PbWGvSK%2Fperformance04.png?alt=media&amp;token=2085ce6d-311d-4a10-9fb1-6e6ae01f9385" alt=""><figcaption><p>Zoom in on transactions overview. Frame taken from the Performance section.</p></figcaption></figure>

[Read more Tide Analytics & Performance suite here.](https://medium.com/@Tide_web3/announcing-tide-web3-marketing-analytics-suite-fdeb7ace48c8)